
the website you visited before browsing to our Sites, a pseudonymous User ID that is unique to
Exodus for Exodus’s internal use in improving its products and services, the pages you view, the
length of time you spend on a page, the dates and times of your visits, the hyperlinks you click on,
and other information about your use of our Sites. When performing an exchange through a
third-party API provider or when creating an Echo account, we log information such as the wallet
addresses and the transaction IDs involved (if any).
Service Interaction Data.We may automatically collect pseudonymous data corresponding to your
interactions with our blockchain currency management software, such as event data and software
feature usage and analytics data, which we use for security purposes, to verify the functionality of
features in the Services, and to improve our Services.
Cookies.We and the third-party API providers may collect information through our Sites using
cookies, pixel tags, or similar technologies. Our third-party partners, such as analytics or advertising
partners, may use these technologies to collect information about your online activities over time
and across different websites. Cookies are small text files containing a string of alphanumeric
characters. A pixel tag is a single pixel, transparent GIF image with a unique identifier that can
recognize certain types of data on your device (similar to how cookies do). When we refer to
“cookies” in the remainder of this Privacy Policy, such reference includes cookies, pixel tags, or
similar technologies deployed on our Sites.
We may use both session cookies and persistent cookies. A session cookie disappears after you
close your browser. A persistent cookie remains after you close your browser and may be used by
your browser on subsequent visits to our Site.
Our Sites use the following types of cookies for the purposes described below:
● Functional Cookies.We use functional cookies to recognize you when you return to our
Sites.
● Analytics and Performance Cookies.We use analytics and performance cookies for website
analytics purposes to operate, maintain, and improve the Sites. We also use analytics
cookies for attribution purposes to understand how you learned of the Services. The
information gathered by these cookies is aggregated and anonymized and does not identify
any specific individual visitor. We use Google Analytics to collect and process certain
analytics data on our behalf. Google Analytics uses its own cookies that help us understand
how you engage with the Sites and may also collect information about your use of other
websites, apps, and online resources. The links below provide additional information and
resources for Google Analytics:
o Google Analytics
o Prevent the Use of Google Analytics in connection with your use of our Services
● Advertising Cookies.We may allow third-party advertising partners to use cookies on the
Sites to collect information about your browsing activities over time and across websites.
For example, our advertising partners, which may include Meta, TikTok and X (formerly
known as Twitter), may deploy pixel tags on our Sites for interest-based advertising
purposes. Using the Meta, TikTok and X pixel tags, we (and Meta, TikTok, and X on our